Why conventional CRM requirements gathering is flawed...
The conventional wisdom has it that that CRM requirements gathering consists of assimilating lists of functional requirements and then prioritizing and ranking them. On the surface this all seems very logical, but in practical terms it doesn’t work. Since this is the approach that most organizations take, I thought I’d take a few posts to explain why this approach is fundamentally flawed, and to outline a significantly better alternative. Before I get too far into solutions I’d like to use this post to illustrate the sorts of things that happen when people adopt the ‘functionality first’ approach and it goes something like this:
Google Homepage - The Future Face of SaaS?
Software as a Service (SaaS) continues to gain momentum in the enterprise and is on its way to becoming a $20B market by 2011 (industry estimates from CSFB and Tripletree). Google, with its “iGoogle” homepage, provides enterprises a single view...
Read more about Google Homepage - The Future Face of SaaS?...ConceptDraw MindMap
ConceptDraw MindMap is a mind mapping and brainstorming software that you may use for capturing ideas, planning events as well taking notes in a more visual interface. It is one of the very popular mind mapping software and often rated at par with...
Read more about ConceptDraw MindMap...Tell a Friend: A Replacement for that ‘Email a Fri
Tell A Friend is a brand new JavaScript based widget for blogs and websites that will enable site visitors to send a link of the current web page to their friend(s) via email or through IM like Google Talk, Yahoo! Messenger, etc. ...
Read more about Tell a Friend: A Replacement for that ‘Email a Friend’ ...NetSuite's OneWorld, Acteva and Salesforce.com
The news as of the first coffee this morning, and the music is Dexter Gordon's 1978 set Live At Carnegie Hall. Great music, but sad to hear his in-between talking to the audience, the man sounds so completely baked. Amazing that it doesn't affect...
Read more about NetSuite's OneWorld, Acteva and Salesforce.com ...Accenture 1.0 - Still No SaaS Innovation
Traditional on-premise systems integrators like Accenture will embrace SaaS - at a snail's pace. We highlighted the macro level impact of SaaS on Global SIs in a February piece entitled Services 2.0 - A New World for Systems Integrators. This...
Read more about Accenture 1.0 - Still No SaaS Innovation...SOA and Cloud Computing on the Rise of Gartner Hyp
ReadWriteWeb recently posted an interesting piece on a research showing that the Fastest Growing US Companies are Rapidly Adopting Social Media. What interested me the most was the Gartner Hype Curve for Emerging Technologies 2008 that was presented...
Read more about SOA and Cloud Computing on the Rise of Gartner Hype Curve...Force.com Sites Unleashed !
In today's keynote and as reported recently, salesforce.com released the capability to create and run web based apps available to those outside of your company. There were a ton of cool demonstrations shown today and we built many of them. We'll...
Read more about Force.com Sites Unleashed !...Why conventional CRM requirements gathering is fla
The conventional wisdom has it that that CRM requirements gathering consists of assimilating lists of functional requirements and then prioritizing and ranking them. On the surface this all seems very logical, but in practical terms it doesn’t work....
Read more about Why conventional CRM requirements gathering is flawed......